New Sciences of Protection Conference: Exhibition on the theme ‘Designing Safe Citizens’ by Cindy Weber.
On 21 September 2001 – ten days after 9/11 – the Ad Council in the United States launched its ‘I am an American’ advertising campaign. The exhibition unsettles the Ad Council’s smooth presentation of post 9/11 American patriotism through interviews with those for whom, very recently, US citizenship has been anything but ‘safe.’ These include the son of undocumented immigrant Elvira Arellano, Greg and Glenda Avery, Hurricane Katrina evacuees who became ‘internally displaced’ refugees, and James Yee, a US army Muslim chaplain wrongly accused of being a terrorist spy. The pieces show how the fantasy of unity, wholeness and security pedalled by the designers of safe citizenship in the US remain just that, fantasies. The exhibition disarticulates and rearticulates what it means to be a US citizen in a post 9/11 context, enactments neatly summed up in Cindy Weber’s provocative reversal the US motto “E Pluribus Unum” (Out of many, One) to read, ‘out of one, Many.’
The original Ad Council release
Greg and Glenda Avery: We are americans
James Yee: I am an American
Thank you to our fabulous Joseph Rigby for this great summary