Posted on July 3, 2009 by safeliving
As the recession continues to bite the armed forces are experiencing an increase in the number of new recruits – which has risen 10% on last year. This surge of interest is seems not only to be a product of the recession but the Forces increasingly extensive and sophisticated self-promotion.
In addition to the web and TV based ‘Start Thinking Soldier’ campaign are a whole host of offline, regional events. Potential young recruits are being targeted at consumer events, shopping malls and schools using experiential events and arcade-style virtual reality simulators. Even in my local shopping arcade is a shop dedicated to promoting the exciting adventures a soldier will embark on with the added excitement of virtual reality gaming and cool buggies to drive.
The RAF have also launched RAF Altitude – an online magazine portal for young teenagers to sign up and learn about RAF career options. The interface includes areas to register and ‘Dive In’ to learn about RAF survival techniques, RAF history and a Youtube channel dedicated to promoting the cool life of an air force cadet.
To sew the seeds of military ambition at an even earlier age are Hasbro’s ultra realistic Action Man dolls (seen here in the window of Hamleys in April 2009). Hasbro recently reintroduced the dolls with special permission from the MoD. The figures will now come equipped with accurate replicas of the weapons used in the Iran and Afghanistan wars as opposed to the more fanciful inline skates, water pistols and snowboards.
According to BBC News:
‘The MoD says it hopes the figures will boost the profile of Britain’s serving forces. [It’s] an ideal opportunity to raise public awareness of the armed forces and what the personnel do day-by-day,” says Squadron leader Stuart Balfour. “We feel by children playing with these toys, it promotes things like discipline, sense of belonging to a wider organisation and team work.’
Filed under: design, propaganda | Leave a comment »
Posted on June 9, 2009 by safeliving
British scientists have developed a portable microwave scanner to help police identify individuals carrying concealed guns and knives. It is small enough to be used covertly, at some distance from the subject. The device is based around microwave radar technology and is designed to pick up the “reflections” of weapons concealed beneath clothing. from bbc
Filed under: crime, design | Tagged: defense, guns, microwaves, products, security | Leave a comment »
Posted on February 2, 2009 by safeliving
On August 21, the 60-year-old unemployed resident of Izu, central Japan wrapped his 1.7-meter tall, 50-kilogram silicone girlfriend in a sleeping bag, drove to a remote wooded area, and dumped her. Two weeks later, a couple while out walking their dog spotted the body and frantically called the cops. The doll body had been wrapped in a bag and bound around the neck, waist and ankles. A head of black hair was visible from one end of the bag. via Guardian
Sex dolls now available from Japan
Filed under: design, ethics, japan, protocols | 3 Comments »
Posted on October 28, 2008 by safeliving
From The Guardian Online
Every police force in the UK is to be equipped with mobile fingerprint scanners – handheld devices that allow police to carry out identity checks on people in the street.The new technology, which ultimately may be able to receive pictures of suspects, is likely to be in widespread use within 18 months. Tens of thousands of sets – as compact as BlackBerry smartphones – are expected to be distributed.
Filed under: citizenship, design, security | Leave a comment »
Posted on September 27, 2008 by safeliving
The Designing Safe Living wordle
Filed under: design | Leave a comment »
Posted on September 25, 2008 by safeliving